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Google ranks YouTube movies prominently in natural search outcomes. For sure queries, Google reveals a number of YouTube movies on high of outcomes, typically with a rich snippet thumbnail.
However there’s one other option to make movies much more seen in search outcomes: “key moments.”
“Key moments” in search outcomes elevate a video’s visibility. Click on picture to enlarge.
When clicked, key moments unfold to indicate sections inside a video. For instance, Google’s top-ranking video for “the way to be taught knitting” contains these key moments:
- “How you can make a slipknot: 1:00”
- “How you can forged on: 3:24”
- “How you can truly knit: 6:32”
- “Knitting the second row: 13:55”
When clicked, key moments unfold to indicate sections inside a video. Click on picture to enlarge.
Google typically generates key moments robotically. However one of the simplest ways to make sure inclusion is to create clickable timestamps informing Google (and YouTube search) of a video’s elements.
Listed below are the timestamps for the knitting video above.
One of the best ways to obtain “key moments” in SERPs is with clickable timestamps. Click on picture to enlarge.
Creators can insert the timestamps manually, nevertheless it’s time-consuming. New generative AI instruments can do it in seconds.
What follows are 4 such instruments. All require a voiceover (for a transcript) as a result of they analyze textual content to assign chapters throughout the video.
Prompt Chapters
Instant Chapters generates timestamps robotically utilizing AI. Present the YouTube video URL and choose what number of chapters you need it to generate.
The device comes with a free, limitless 7-day trial. A bank card is required. After that, it prices $9 per thirty days for limitless movies.
Zubtitle
Zubtitle generates subtitles for any uploaded video and, through the built-in assistant, a headline, abstract, social media posts, and a “timeline,” i.e., timestamps.
Zubtitle’s “Bootstrapper” (watermarked) model is free without end. Premium plans begin at $19 per thirty days for 10 movies, 20 minutes whole.
Decipher
Decipher is an AI-powered device for audio and video information. Add a file, and it’ll generate a transcript with a abstract, pull notable quotes, create social posts, generate subtitles (for key moments), and recommend a title. (For subtitles, click on “Chapters” within the left-hand panel.)
A restricted model of Decipher is free. Paid variations begin at $29 per thirty days for 240 minutes of audio or video.
Taja
Taja optimizes YouTube movies for search on Google and YouTube. Enter a YouTube video URL, and Taja will generate an outline with clickable chapters, tags, and a title.
Taja presents a free 7-day trial, bank card required. Paid plans begin at $17.50 per thirty days for 4 movies.
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